Confidential Client — Fintech
Full Brand Identity for a Fintech Startup
The problem
A newly funded startup needed a complete, credible brand identity before its public launch — logo, color system, and a consistent look across its website and product UI.
What we built
A full identity system: logo, typography, color palette, and usage guidelines, extended into a UI kit used consistently across the marketing site and the product dashboard.
The result
The startup launched with a cohesive, professional identity across every touchpoint instead of a patchwork of ad-hoc designs.